social media

How to Set Up Shop on Social

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The world of ecommerce is ever-changing and even the seasoned ecommerce professional can get overwhelmed with the amount of detail. Between managing your site to ensure proper inventory flow, to optimizing every page for conversion via A/B testing, there’s a lot to do to reap the benefits of all the internet has to offer including ... Continue reading

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By |May 31st, 2015|Business Strategy, facebook, social media marketing, Social Shopping, twitter|Comments Off on How to Set Up Shop on Social

Show & Tell: How Social Media Authenticity Creates Community and Customers

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Whether you feel social media is a minor piece of your marketing mix or a significant part of your B2C business plan, you’ve likely at least accepted it is a must-have in your online selling toolkit. While only 33% of social media users in the U.S. follow brands, a whopping 47% of those say Facebook ... Continue reading

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By |May 28th, 2015|Ecommerce Marketing, productivity, Selling Online, social media marketing|Comments Off on Show & Tell: How Social Media Authenticity Creates Community and Customers

An Ecommerce Marketer’s Quick Start Guide to Promoting Social Posts

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Your ecommerce brand is probably no stranger to using Google’s AdWords to drive people who are ready to buy to your site. But, wouldn’t it be great if you reached people who weren’t ready to buy yet, and captured their information? Now, you can build a pipeline of people and influence their decision using lead ... Continue reading

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By |April 23rd, 2015|Ecommerce Marketing, Online Marketing, search engine marketing, social media marketing|Comments Off on An Ecommerce Marketer’s Quick Start Guide to Promoting Social Posts

How ModCloth, Converse and Nike Leverage Social to Cultivate Engaged and Loyal Customers

Social media can be a tricky place to navigate for ecommerce brands. There is no secret formula for how often you should post links to guide customers down a conversion funnel or for how many re-grams you should do in a week to see any social lift from...

The post How ModCloth, Converse and Nike Leverage Social to Cultivate Engaged and Loyal Customers appeared first on Socialble Wifi - The Social Wifi Specialists.

By |April 11th, 2015|Business Strategy, Ecommerce Marketing, Online Marketing, Run Your Business, Selling Online, social media marketing, Social Shopping|Comments Off on How ModCloth, Converse and Nike Leverage Social to Cultivate Engaged and Loyal Customers

Facebook Aims to Outcompete Google, Pinterest as the Leading Shoppable Search Engine

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Facebook made two huge announcements this week, both solidifying the company’s position to become an ecommerce leader in the coming years. First, Facebook acquired The Find, a shopping-focused search engine with a loyal group of followers. The site, however, was shut down on Wednesday following the acquisition. A notice on The Find’s website states: “For ... Continue reading

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By |March 21st, 2015|Ecommerce News, facebook, Marketing & Conversion, News & Trends, Selling Online, Social Shopping|Comments Off on Facebook Aims to Outcompete Google, Pinterest as the Leading Shoppable Search Engine

Instagram Announces Clickable Carousel for Advertisers; Aims to Prove Platform Value as Marketing Outlet

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Instagram has long been the black sheep in the social marketing world. Though the platform first began showcasing ads in October 2013, marketing efforts on the social channel have been near impossible to track. Why? The platform’s low-linking capabilities. Up until now, links on Instagram have not been clickable, save for the one on a ... Continue reading

The post Instagram Announces Clickable Carousel for Advertisers; Aims to Prove Platform Value as Marketing Outlet appeared first on The Bigcommerce Blog.

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By |March 8th, 2015|Ecommerce Marketing, Ecommerce News, instagram, News & Trends, Online Marketing, social media marketing|Comments Off on Instagram Announces Clickable Carousel for Advertisers; Aims to Prove Platform Value as Marketing Outlet

How to Use Wanelo to Drive 4x Increased Traffic and Conversions

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Managing your ecommerce presence is an ever-changing process. Studies prove that having your own ecommerce site increases revenue by at least 28%, but simply launching and maintaining your site often isn’t enough to drive true scale and market recognition. The smartest brands take advantage of the entire digital ecosystem, ensuring their products are in front ... Continue reading

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By |February 23rd, 2015|Business Strategy, Mobile Commerce, Online Marketing, Selling Online, Social Shopping, wanelo|Comments Off on How to Use Wanelo to Drive 4x Increased Traffic and Conversions

TrendSpottr: Transform Social Noise Into Actionable Early Signals

Prior to social media’s prominence, there was a lawn care company that recorded all of it’s customer calls and categorized them by topic. The system turned into a sales engine because they could identify, geographically, issues that were cropping up in the region and then send highly focused emails based on the trending topics. Lawn care lovers would see the alert and then go buy …

The post TrendSpottr: Transform Social Noise Into Actionable Early Signals appeared first on Socialble Wifi - The Social Wifi Specialists.

10 Twitter Chat Best Practices to Build Brand Awareness and Drive Sales

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The amount of time, effort and research that can go into building marketing strategies for your ecommerce business may seem intimidating. Before you get too bogged down in the details of which social platforms produce the highest conversions for your store or which product photo editing technique produces the most likes and shares, make sure ... Continue reading

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By |December 29th, 2014|Ecommerce Marketing, Online Marketing, social media marketing, twitter|Comments Off on 10 Twitter Chat Best Practices to Build Brand Awareness and Drive Sales